Blog

Spa Retailer – April 2019

Program helps dealers market online 24/7
BY SERAINE PAGE

HOW DO YOU KEEP IN TOUCH WITH CUSTOMERS once they’ve bought a hot tub? As a retailer, if you only see them when they come by your store to purchase chemicals, you’re missing out on a huge opportunity to reconnect. An e-commerce website — along with a cohesive marketing plan — creates that opportunity for an easy connection at the customer’s convenience. Recognizing this, Hot Tub Products rolled out a comprehensive marketing program for spa dealers and service companies in 2018.

The company’s president, Andy Tournas, took all the marketing struggles Retailers have — like building and maintaining an e-commerce site — and created a program to help. He wanted to give retailers a way to keep connecting with their customers.

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Spa Retailer – March 2020

Hot Tub Products brings one touch cover lift conversion with ConvertaLift
BY KIM PATTERSON

YEARS OF CONSUMERS REQUESTING AN AUTOMATIC SPA COVER initiated development of the new Hot Tubs Products’ ConvertaLift system, says Andy Tournas, president of the Wallingford, Connecticut-based spa accessories manufacturer.

“There are many excellent traditional cover lifters that assist hot tub users, but they still require the user to initially fold the cover in half,” Tournas explains. “With our industry focusing more on wellness and our demographic expanding further into older customers, an affordable automated cover that eliminates any lifting effort will prove to help increase spa sales.”

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